Erotik Lifestyle is a sex shop with an adult cinema area on Bleichstraße in Göppingen. The shop stocks sex toys, from dildos and vibrators to love dolls, along with lingerie and fashion, fetish wear, condoms, massage oils and lubricants, novelties and games for couples, and adult films to rent.

Behind it is a cinema landscape with a video lounge, private suites, single and double booths and glory holes, with screens throughout, open to straight, gay and bi visitors alone or in company; since September 2025 it has been air-conditioned. The video booths offer more than 500 programmes with full playback controls and take coins, notes or chip cards. The shop is open every day, with shorter hours on Sundays and public holidays.